Page 5 - Behind the Scenes
We love our traditions here at OXO. From the all-office Thanksgiving lunch(Opens in a new window) to our Halloween party(Opens in a new window), we love coming together, especially when it involves cooking and more importantly, eating. That’s why
We all know that on Thanksgiving, more than any other holiday, the focus is food. As important as flavor and juiciness are (very!), a fantastic-looking spread takes the whole experience to the next level. Imagine your guests posting Instagram pics of your turkey and tablescape in addition to the obligatory family shots. Hearts galore!
At OXO, we’re fortunate to work with talented people of all stripes, but the woman behind the tantalizing, drool-worthy, thumb-stopping
OXO products are built to last a lifetime, so we put each and every item through extensive testing to ensure it will hold up to everything that’s thrown its way every day.
Often, our product testing is straightforward – we’ve sliced over 700 avocados of different shapes and sizes to test our Avocado
Watch out: there’s a new and updated Salad Spinner(Opens in a new window) in town with a more precise brake, streamlined pump and elegant design. If you’ve already got a salad spinner but plan on getting a new one, we’ve got some suggestions for how to repurpose your old spinner whenever you’re ready for an upgrade.
At OXO, it’s in our DNA to listen and learn -- we learn from consumer feedback, retailer feedback, what’s happening in the marketplace, and so on. Then, we take what we learn and create solutions that improve everyday life.
Parents have tough jobs. We know it - we’ve studied and dedicated ourselves to making their lives better every day by solving challenges they face: Wrestling with a stroller while holding a squirming baby. Cleaning the nooks and crannies of sippy cups. Making and storing baby food. Needless to say, we’re big fans of celebrating Mother’s Day to honor and show appreciation for all the moms out there. We spoke to OXOnians, some moms, some not, to find out how they celebrate Mother’s Day and to get ideas for what to do
Spring is a time for new beginnings… or in our case, new arrivals. Check out some of our biggest and most exciting launches happening this season.
We take product testing very seriously. For the Salad Spinner(Opens in a new window), we studied hands – lots of hands. Left hands. Right hands. Big hands. Little hands. Strong hands. Dainty hands. Dog hands. So. Many. Hands.
Here at OXO, we have a strong tradition of teaching middle and high school students all about product engineering because, well, we think what we do each day is pretty awesome and we want to share it! We love getting the younger generation excited about solving everyday pet peeves around the house so they can come and join our team later on.
Ever wonder how the comfy, easy-to-grip handles ended up on so many of your favorite OXO products?
OXOnians live to solve everyday challenges and never know when inspiration will strike. No one recognizes the truth in the statement “good ideas come from anywhere” better than we do. After all, it was a fishing rod that inspired the design of our egg beater(Opens in a new window). And a child’s toy was the basis for our now-iconic salad spinner(Opens
At OXO we apply our “question everything” philosophy to every product we develop. When it came time to design our first line of baby strollers, we knew we wanted them to be lightweight and easy to fold, but also address pet peeves we experienced as parents and questions we had about strollers. We interviewed nearly 1,000 parents, both first-timers and old pros, met with baby store staff, and pored over hundreds of online reviews, to discover what people loved about their strollers—and what drove them nuts. Those pet peeves