OXO Colors

We have a tight, defined brand palette that is used in our logo and across branded touchpoints. Our core color is OXO red, Pantone 485, chosen for its clarity and optimism to act like a brand beacon.

Black
PMS 000c
RGB 0, 0, 0
CMYK 100, 100, 100, 100
HEX #000000

Red
PMS 485c
RGB 225, 39, 39
CMYK 6, 98, 100, 0
HEX #e12727

White
RGB 255, 255, 255
CMYK 00 00 00
HEX #ffffff

Color Blocking: Good Grips

Red
PMS 485c
RGB 225, 39, 39
CMYK 6, 98, 100, 0
HEX #e12727

White
RGB 255, 255, 255
CMYK 00 00 00
HEX #ffffff

Color Blocking: SoftWorks

Dark Gray
PMS Cool Gray 10c
RGB 99, 101, 105
CMYK 62, 53, 48, 19
HEX #636569

Dark Gray
PMS Cool Gray 10c
RGB 99, 101, 105
CMYK 62, 53, 48, 19
HEX #636569

Color Blocking: Steel

Dark Gray
PMS Cool Gray 10c
RGB 99, 101, 105
CMYK 62, 53, 48, 19
HEX #636569

Dark Gray
PMS Cool Gray 10c
RGB 99, 101, 105
CMYK 62, 53, 48, 19
HEX #636569