Guidelines navigation
- Contents
- Our Brand
- Our Logo
- Brand Architecture
- Our Colors
- Typography
- Photography
- Packaging: Hanging
- Packaging: Shelved
- Digital Design
- In-Store Signage
- Tradeshows
- Advertising
- Contact Us
- Downloads
Overview
Although a lot of purchasing is done online these days, we cannot forget the importance of the in-store experience. Whether for the actual purchase or for information gathering, brick and mortar stores are often still part of a consumer's journey, and we want them to be able to learn about OXO products at a glance with concise and clear in-store signage.

